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Posted on 16 April 201513 April 2016 by Anne Gibson

Back to Basics: Differentiating Personas up on The Pastry Box

My latest column on The Pastry Box is about getting the design team (and especially the business representatives) past the idea that their audience is “everyone” so that you can target the most valuable users of the site. Read Back to Basics: Differentiating Personas.

CategoriesProcess, Writing Tagspersonas, The Pastry Box

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